Bodegas Paco García (Murillo) has forged its own path to become a leading name in the new wave of Rioja—one that emphasizes the importance of place by naming regions, villages, and individual plots. The roots of Paco García lie in Heredad Garblo, the winery founded by Juan Bautista García’s parents in 2001. In 2008, Juanba took the helm of the family project, and together with his partner, Ana Fernández Bengoa, launched a fresh and innovative venture. Their wines—vibrant, expressive, and unmistakable thanks to their distinctive labels—quickly made their mark.

Today, with a much deeper understanding of their vineyards, Juanba and Ana are leading a new chapter focused on organic viticulture, single-plot expressions, and even pre-phylloxera vines. It’s a bold and thoughtful commitment to the Rioja of the Leza Valley—an emerging landscape well worth discovering.